Title sponsor announced as Domosofa.com

I’m extremely pleased to announce that the title sponsor of my 2007 Mini Transat campaign will be DomoSofa, a stylish and forward thinking furniture company. Together, we have created a powerful partnership that will enable me to focus on training and getting GBR 500 into the best possible shape in order to make a serious attempt at becoming the first ever Briton to win the Mini Transat. GBR 500’s race name is now officially domosofa.com and jointly we’ve been working on new branding for her sails and hull so she won’t just be fast on the water, but eye-catching as well!

Martin Kay, Managing Director of Noble House Collections, parent company of DomoSofa and himself a keen yachtsman explained: ‘DomoSofa is a fabulous new brand to which we have a long term commitment. It’s a new generation of contemporary upholstered furniture designs that turn heads and make an impact. The spirit of the Mini Transat, which is about taking risks, being bold and ‘edgy’ and using cutting-edge technology reflects the image we want to build for DomoSofa. Sponsoring a sportsman as keen and driven as Andrew, and playing our part in helping another British sailor to compete on the world stage is fabulous partnership that we hope will help raise the profile of DomoSofa and place it high on the stylish consumers’ shopping list.’

To read DomoSofa’s official press release follow this link

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